Lotus Maternity, a business owned by Ruddington resident Olivia Swift, has won the bronze award for “Best of British for Parents” at the 2017 Best Baby and Toddler Gear Awards by Mumii UK. The award recognises Olivia’s new range of UK-made nursing tops, which have been “designed by midwives for mothers”.
Explains Olivia: “Lotus Maternity has developed a unique, premium range of British made nursing tops which allow women to feel at ease whilst breastfeeding in public. Their floaty designs offer complete discretion, as the chiffon outer layer provides the perfect nurturing environment for breast feeding, without compromising functionality.”
Olivia came up with the idea for the tops during her midwifery training, when she recognised the difficulties new mothers can face when trying to exclusively breastfeed.
“I empathised with their concerns and why they weren’t always comfortable with the idea. I wanted to do something to change this as I appreciate the importance of being able to get out and socialise with a newborn. I identified a gap in the market for completely discreet, yet stylish, nursing wear – and Lotus Maternity was born.”
You can find out more about Lotus Maternity at www.lotusmaternity. co.uk or search for @lotusmaternity on social media.