Following success in May, Ruddington Village Market makes a virtual return this month for another “Instagram Live” event. The idea came about after looking for ways for the market to stay open online during lockdown.
“The market’s various social media channels have got a few thousand followers, so we wanted to find ways to leverage that audience during the lockdown, to help promote Ruddington businesses. We started in March, simply posting special offers from market stalls, but then came up with the idea of a live broadcast,” says Mark Pinks, editor of the market’s social media, and member of the team behind the market – the Ruddington Village Centre Partnership.
May’s event included live broadcasts from Ruddington businesses including Phoenix Flowers, The Bottle Top, Black Cat Cafe, The Frame Breakers and Ruddy Fine Gin, and gave viewers a chance to see behind the scenes.
“It was more of a success than we expected”, Mark added. “The story got picked up by BBC Radio Nottingham, and even made the front page of BBC Nottingham online!”
June’s event will include live broadcasts from more Ruddington businesses, plus many other stallholders from the regular market. To watch, simply tap the market’s profile picture on Instagram @ruddingtonvillagemarket from 12pm on Saturday 6th June.
To find out more, including news of when the market hopes to relaunch, follow Ruddington Village Market on Facebook and Instagram @ruddingtonvillagemarket, or Twitter @ruddmarket
Mike Ader, chair of Ruddington Village Centre Partnership